Imperia Relationship Manager6 min read

Job Title

Imperia Relationship Manager

Company Profile

• HDFC Retail Branch Banking
• Sales & Portfolio Management

Job Profile & Responsibilities

• Liaising with PB/ Preferred RM to flag eligible customers form Classic/ Preferred portfolio.
• Acquire new customers who meet product criteria.
• Regular interaction with the customer to build rapport to understand and update the profile.
• Enhance the Overall value/book size of the portfolio.
• Maintain the overall quality / hygiene parameters of the portfolio.
• Cross selling products of the bank based on the customer need.
• Joint calls being done along with Supervisor as per defined process.
• Advisory services to be offered based on the requirement in coordination with PBG.
• Attrition control of customers.
• Achieving MTD and YTD Revenue Targets.
• Error free documentation for all account opening and all customer instructions (Stop payments, FD Closure, etc)
• Ensure KYC / AML norms are adhered to at all points of time
• Ensure that 5-S norms are adhered to for individuals workstation
• Look for opportunities to cross sell any other product of the Bank, to ensure that HDFC Bank is a one stop shop & solution for all banking needs of the Imperia Customer
• Sales to family members and associates (all network)
• Ensure that optimal levels of Income generating Product Group Holding (IPGH) is reached
• Ensure quality customer service is delivered. All customer queries and complaints are being resolved within TAT.
• Customer is informed about any regulatory or process change. Keep the customer updated on program features.
• Ensure timely customer communication on requests and concerns raised.
• Promoting all direct banking channels and ensuring that the customer is utilizing the same
• Ensuring that customers are introduced to the RBH / BM and PSO (PBA in case of a non PSO branch) so that there is back up when the customer visits the branch and the RM is out
• Ensure smooth transition of handover/takeover of the portfolio

Prefered Qualifications

• Graduation
• Post-Graduation
• AMFI Certification
• IRDA Certification
• NCFM Certification (Optional)
• CWM Certification

Desired Candidate Profile

• Sales and Influencing Skills
• Banking Product & Process Knowledge
• NRI Product and Regulatory Knowledge
• Planning and Organizing Skills
• Good Communication skills

Additional Details

• Knowledge of Competition & Current trends in financial Industry.
• Exposure to Portfolio Management segment (Imperia)